The Future Is Here: Welcome to Galactic Gallery, a VR Art Gallery on a Beach

Hidden amid the delights of festival grounds, in the dark coolness of a tent or dome, you are invited to experience the future of art and experience.

This year at Gratitude Migration, we welcome the Galactic Gallery, a project of headlining DJ David Starfire with partner Zach Krausnick, presenting the virtual reality "visionary" art gallery of the future. Interact and go inside the art in this fully immersive experience using the HTC Vive VR platform, SUBPAC, and headphones. The Galactic Gallery is an aesthetically driven VR experience exploring intersections between traditional art and new media. Imagine yourself in an immersive art gallery in the cosmos where you can go inside and interact with the art. Special treatments and effects have been applied so that the art could only be viewed in this medium. The experience takes you on a journey of visionary art.

David Starfire's world-renowned producer/multi-instrumentalist/DJ that is known for his signature electronic-world-fusion sound. His niche is mixing world instruments and fusing them with modern beats. He has performed at big festivals such as Coachella, alongside some of the biggest names in music. He has worked with notable companies such as Lucas films, Samsung, Beats Audio, Google, Virgin, and more. His songs have been featured on TV, Cable, and movies. His sound has brought him to perform at some of the most amazing places on earth, including the Pyramids of Giza and The Coliseum at Caesars Palace. As Lead Sound and Co-Conceptual Designer, David collaborates with Zach Krausnick, Lead Visual and Technical Designer, to create the ultimate interactive experience. Zach Krausnick is a creative technologist and lead interactive developer at DotDotDash based in Portland, Oregon. He has created custom virtual reality experiences for Adidas, HTC, Pepsi, VFILES, and Urban Outfitters. He has collaborated on performances including projection mapping custom content with virtual reality components at PS1 MOMA and at the Barbican Center with multimedia artist EMA as part of an artist residency. His work with the Galactic Gallery is at the forefront of bridging the new medium of virtual reality with artists of more traditional mediums and has been a featured piece at Lightning in a Bottle and Kaleidoscope VR.

The experience begins by the user floating in the cosmos and interacting with art from some of the most renowned visionary artists of our time. The art canvases fly upwards as well as the trees and other elements enter into the area. You are surrounded on three sides by flying panels hosting artwork. The art is processed with effects only possible in a virtual reality and new methods of creating and interacting with art are explored. Paintings and sculpture by these artists are given special effects to be more engaging in the virtual environment that is only possible in the digital realm. Hovering candles in the space illuminate the pieces and you can grab them and readjust them to your liking. There are various "toys" in the space as well such as particle paintbrushes and lenses to look through to distort your experience. As you walk over and pick one up, the world starts to form around you.

The lineup reads like a who's who of today's visionary art circuit, and includes such legendary names as Android Jones, Mars-1, Chris Dyer, Mugwort, Mear One, Xavi, Raul Casillas, Luke Brown, Amanda Sage, and Hans Haveron. David Starfire, a veteran of the festival circuit, teamed up with these artists having known many of them for years and building mutual respect in the visionary art world. After brainstorming the idea with his friend and partner on the project, Zach, he reached out to find them all pretty excited about getting involved.

"Some of the art was created digitally and some are traditional paintings," says David. "We then take digital files of the art and use effects that can only be viewed in virtual reality. The art in virtual reality is a completely different form of art since it's virtual. You can interact with it in ways that you couldn't interact with physical art. You can put your head inside of the art and also view it differently from various angles. It's only the beginning since the technology is so new. Artists are now creating within virtual reality and it's a very exciting time right now!"

With the evolution of VR, festivals are the ultimate playground for experimenting with new art - particularly when participants are in an open state, ready to learn and embrace more visionary artwork than the day-to-day museum goer on the Upper East Side.

"We hope to inspire young artists and to connect with it emotionally. This is something that is so new that many people have not experienced VR before and is quite mind blowing. We feel that we have something special and want to share it with the masses," David Starfire said.

With the proliferation of VR and AR, the possibilities are endless. "We think that VR and AR will be everywhere at festivals and at home. You could experience DJ sets from your home and feel like you are there. There could be really fun AR experiences at festivals that could change everything."

Experience the future with Galactic Gallery at Gratitude Migration on hELLO Beach, NJ this weekend July 14 - 16 2017. Tickets onsale now

 Image courtesy of Galactic Gallery

Image courtesy of Galactic Gallery